Challenges
- No automated grievance or feedback mechanism to handle avg. 87000 monthly cases, resulting in low CSAT scores.
- Urgent need to unify 14+ different business departments to break the silos and enhance operational efficiency.
- Absence of platform intelligence in current tool and automated workflows with no real time visibility.
Solutions Provided by inMorphis
- Omnichannel engagement via online grievance portal, computer telephony integration (CTI), WhatsApp, and Chatbot.
- Migration from existing CRM to the tailored CSM framework and its integration with the external record using out-of-the-box connectors, facilitating auto-routing of workflows during the peak load.
- Automated case management workflows and dashboard for real time visibility into CSAT and agent productivity.
Outcomes
- Improved CSAT by 70%.
- MTTR reduction by 40%.
- Increased self-service rates by 50% (35% to 85%).
- A 360-degree unified view resulting in a 70% improvement in call center performance.
Customer
One of the Largest Stock Exchange
Industry
Capital Markets
Location
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Employees
500-1,000
Products
Providing a fully automated, screen-based trading system